Jennifer Orlando

cabs.msu.edu

Members of Michigan State University’s Communications and Brand Strategy office embarked on the Great State Road Trip this summer to see how Spartans make Michigan a place of opportunity, innovation, and prosperity.

“The Great State Road Trip was a social first, real-time campaign to really get at the impact Michigan State University has here in Michigan,” says team member Jennifer Orlando. “And we wanted to share pride-worthy content with Spartans.”


Russ White

“There’s a need for us to acknowledge and talk more about our differences,” Paulette Granberry Russell, senior advisor to the president for diversity and director of MSU’s Office of Inclusion and Intercultural Initiatives, tells Jennifer Orlando on MSU Today.

“How do we, across differences, engage with each other effectively? We’re seeking ways to bridge our differences and ways we can build on the strength of our differences as opposed to seeing them as things that divide us.