#lovelansing: Community-building in the 21st century

A unique community has evolved around the #lovelansing Twitter hashtag. It started as a way for Lansing-lovers to tweet the places they go and things they do. It’s now full of retail and restaurant specials, sure, but also links to Lansing State Journal articles, cultural events, and it’s even been used to rally volunteers during a holiday shortage of meal deliverers.

Early users Robin Miner-Swartz and Belinda Thurston discuss the evolution of the #lovelansing hashtag.